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POWER PLUS

In a recent interview for People Magazine, CBS newsperson Dan Rather indicated that the successor to Walter Cronkite would be chosen primarily on the basis of physical appearance "especially if it were a woman." He explained to People that someone "with a face like Daniel Schorr" could hardly compete with a less-talented anchorman on another network.

showcasing Heraldo Rivera on prime-time news, only to have its professional fingers burnt by Rivera's embarrassingly plebian coverage of the "Son of Sam" slayings.

HIGH GEAR/SEPTEMBER 1977

by Leon Stevens

both its tastes and its carnal esthetic.

The future will be dominated by the mentality of those born during the Forties and Fifties. No doubt, within the next decade, acculturization will reflect what that generation perceives to be self-serving. Youthpositivism has been a hallmark of reconstituted Hellegism which has propped up two thousand years of western civilization. However, columned and corniced national banks have not been constructed for years, suggesting that culturemanufacturers are ever less intimidated by neoclassical forEven latter-day

In short, the "youth cult" seems to be retreating as a primary force in American culture, to be replaced by perhaps a "middle-age cult." Winston-Salem, Marlboro and other cigarette ads, for example, Rather's observation demonhave been featuring handsome strate that even the media's male smokers, to be sure, but high-level decisions are goverwith subtle smile marks, crow's ned by sexploitation (their infeet and worn complexions. It is vention), but more importantly, becoming increasingly apparent that national networks will settle that new superadvertising for middle-aged "veterans" over agents, drawn from the "post-mality. the quasi-teenage readers sporwar baby-boom" generation, Hellenists, suffused with ted by many local stations. NBC, which when younger, reinforced anticipating Cronkite's the "youth cult" is now inretirement, gambled on a sex-sulating. itself against a "sugarploitative long-shot by daddy" holocaust by maximizing Apollo.

nostalgia will conjure up an idealized ripe and weathered Odysseus rather than a peachy

you are cordially invited attend the to

3rd

Donny and Marie Osmond are among the early casualties of the "new-adult" revolution, having become national caricatures before the apex of their careers. The bubble-gum stigma, rapidly emerging as the "legionnaire's disease" of pop ementamers, was unrecogn

nniversary Party

for the

American Disco Thursday October

Lakeshore & Kenmore Blvds.

Akron

20

a few years ago and scarcely threatened such puppy-love panderers as the Beatles. Is the current crusade against child. porn, originally launched by. none other than CBS's Sixty Minutes, a response to a genuine social problem, or is it not perhaps a cloaked foray ' against sexual youthorientation?

Antiques and Izod shirts are enjoying a booming business as college undergraduates find rumpled hollywood beds and boolah-boolah T-shirts unacceptable. How soon ageism centered about the magical year 1945, will affect gay culture is

hawk" has become a com anachronism as peer-cruisin intramuralists in growing numbers select crisp definitio over "baby fat."

Of course we can expect see commercials for produc like "Rose Milk," "Palmoliv Liquid" and "Grecian Formul which keep people "young looking," but these will ben evermore closely identified wi "Lawrence Welk" pariahs.

A ruling. caste of post-w dilettantes is present solidifying which will domina the years to come at the e pense of Tupperware and th Partridge Family. Symphony c chestras, live theatre ar cabarets-seem to have sparkli prospects and thirty-year-o cruisers can anticipate event! decades ahead.

Unquestionably Miami's gr ghettos will evaporate, but w they be replaced, by "you repositories?" Will the.. Fort difficult to predict. Gay porniners finally announce nography tends to lag as far behind the times as Canadian television. Even so, the "chicken

Nietzsche and G. Gordon Lide "What doesn't kill me, makes r stronger?"